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Finance Case study

Lighthouse London

Data products for a design agency

  • Revenue forecast
  • Data points
  • Deals
  • Projects tracked
  • Complete revenue forecast

    A combination of sales pipelines, project schedules and unknown revenue merge to provide a comprehensive revenue forecast

    This live combination of data sets provided a complete, interactive report of all revenue across this and the following financial years.

    Accurate revenue forecasts demonstrate the pace and direction of a business, and can meaningfully inform future hiring decisions and company strategy.

    Revenue forecast in Airtable

    “Our investment in a low-code data product completely changed the way we measured performance as a business.”

    Daniel Gent, Lighthouse

    Daniel Gent

    CEO at Lighthouse

    ★★★★★ See full review

    Automate your financial forecasts in Airtable

    Tagged revenue analysis

    To understand where you're going, you need to measure change.

    By introducing a process for tagging types of revenue by client industry and size, Lighthouse were able to better understand the types of business that they predicted to grow more revenue from in the future.

    Similarly, by understanding the types of work that are slipping away, businesses are able to focus their efforts on higher value efforts.

    Tagged revenue charts in an Airtable interface

    Our process

    Refined through a decade of design, product and strategy experience

    Phase 1


    Our Airtable consultants work collaboratively with your team to design and document a detailed, visual specification for your Airtable project.

    We'll advise you on how to build a roadmap towards your new Airtable ecosystem; providing estimates and timelines for each release.

    Phase 2

    Database build

    Our Airtable developers and integrations experts will structure, connect and stress-test your new data product.

    Building in Airtable means shorter development cycles, so we can launch your shiny new internal software faster than you'd think.

    Phase 3

    Interface design

    Your team must love the Airtable tools they use everyday.

    Our design experts use Airtable's interface designer as a UI kit to prepare a highly effective frontend for your Airtable data product.

    Phase 4


    We architect and deliver the automation layers that save your team from grunt-work across your whole software stack.

    Keep your team up to date with instant notifications, and have reports ready to explore that plot your KPIs.